To Link or Not to Link

by Shirley Crowder

chain

As with everything you say or do, prayerfully consider the words, emojis, and pictures you use, for as a Christ-follower you represent Christ!

LinkedIn (LI) is an awesome avenue for authors to utilize. I asked for input from authors I know and several I met at writers’ conferences. Of the 35 authors with whom I interacted, only 5 do not have an LI account. Here are some of the responses I received:

  • “That’s for business connections not writing connections.”
  • “My blog posts are sent to LinkedIn, that’s about it other than updating biographical information.”
  • “LinkedIn is only for someone who wants to find ways to cultivate his or her career.”

Let’s see what LinkedIn says. In “LinkedIn Can Help You” calls itself “the world’s largest professional network” whose “mission is to connect the world’s professionals to make them more productive and successful.”

Perhaps a good place to start in evaluating whether you need to utilize LI is to evaluate whether you are (or want to be) a professional author/writer?

Well, you can’t really answer that question without knowing what it means to be a professional author/writer, can you? By “professional writer” I mean: someone whose primary paid employment is writing. And, I also think of it as referring to someone who is a skilled and capable writer.

Here are some things my talks with authors and my research online have me thinking about. (This is not intended to be an exhaustive list.):

spotlight

  1. Think: Spotlight on me! The line under your name on your LI page is called the “headline.” I thought it was just for your job title.:) Well, “yes” and “no.” You have 120 characters here to “showcase your uniqueness” (a friend doesn’t know where she read this phrase). Basically, this is where you tell folks why they “need” to know you.

It seems counterintuitive for a Christ-follower who writes about Jesus to tout his or her accomplishments. As long as everything you say through social media reflects well on Jesus Christ, you can give Him the honor and praise by thanking Him for what He enables you to write.

  1. Keep your “Profile” and “Publications” sections updated. Remember to include not only our books but other articles, blogs, etc., you have written, as well as writers’ groups with which you are associated, conferences you attend, etc.
  2. Link the profile of your publisher to your profile.
  3. Share information related to your writing. You can automatically send your articles and blogs to your social media accounts when you post on your WordPress.
  4. Start or join a discussion group on topics that you find interesting and relate to your own writing.
  5. Endorse fellow authors and most of the time, they will endorse you in return!
  6. You get “Google points” for sites you link to through your LI page, thus improving your ranking in search engines.
  7. Connect with agents and publishers through LI.

At a Christian writers’ conference I recently attended, I overheard someone say, “A LinkedIn page gives an author credibility.”

I don’t know about you, but I have a lot of work to do to get my LinkedIn info updated!

Click to Tweet: It seems counterintuitive for a Christ-follower who writes about Jesus to tout his or her accomplishments. As long as everything you say through social media reflects well on Jesus Christ, you can give Him the honor and praise by thanking Him for what He enables you to write. #amwriting #publicity

Writing Prompt: Write a sentence that showcases your uniqueness as a writer/author.

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