By Tammy Trail
If you plan to publish a new book in 2020, why not consider a Facebook Launch party?
Of course, you will need to create a Facebook author page. This page is specifically for the public to learn about your new book, and about you as the author. It’s your place to shine.
A great header on your page can help to advertise your book. Include the title, and a little bit about your book. Perhaps tease your audience with a bit of backstory or the world you have created for your characters. For instance, the setting for my new story is New Mexico. I plan to use hot air balloons as a backdrop for my setting. So, I could possibly use hot air balloons in my header to entice my reader into finding out more. Just remember to make it stand out to catch the eye. It’s also a good idea to create and post a book trailer on your page to engage your guests.
As your potential reader, I will need to know where I can find your book, and when will it be available? Maybe do a cover reveal during your launch party, and get your readers involved by guessing from the cover where your story takes place. You could garner some enthusiasm with a giveaway. A copy of your book, a gift card, or an item that may go along with the theme of your story.
Next, you will want to create an event for your Facebook Launch party. Go to Facebook options for full instructions on setup. Make sure you invite all of your friends. Encourage your friends to tell their friends about your new book that will be available soon. Allow your page to be public so that it may be shared in the Facebook world.
Guests will want to get to know you better. Share yourself with them, provide a bio, your social media links, and an opportunity to sign up for your newsletter, follow your new author page on Facebook, share your blog information and how they can follow you there. Ask them to follow you on Goodreads and encourage them to post comments about your book.
- Post writing prompts for your guest to finish in order to win a prize.
- Have your guests pick who wrote the best prompt to determine the winner.
- Keep your attendees engaged by using games of trivia, or sharing what they like best about a movie character, story settings, or favorite heroes or heroines from books they have read.
- Food is also a great topic to share.
The possibilities are only as endless as your imagination. Just remember to have fun!
Writing is hard work, but that is just the beginning of your journey. You are set to make wonderful new friends who are writers like yourself and want to encourage you, or readers who will fall in love with your story. Promoting yourself and the product you have worked so hard on should be fun and engaging. So, get creative.
Writing Prompt: Helen has a novel coming out, and needs ideas for a cover. What do some of your favorite book covers include? Help Helen out be giving her some great advice.
Click to Tweet: Let the good times roll #Facebook launch party.